[MBA] Read Case Study: Should You Use Your iPhone for Work?
Updated
Case study of "Should You Use Your iPhone for Work?" from text book.
Case study of "Should You Use Your iPhone for Work?" from text book.
Discussion Question MIS IAU.
Your company supplies ceramic floor tile to Home Depot, Lowe's, and other home improvement stores. You have been asked to start using radio frequency identification tags (RFID) on each case of tiles you ship to help your customers improve the management of your products and those of other suppliers in their warehouse.
Read the case study from text book and answer questions given.
Toronto-based Mercedes-Benz, Canada, with a network of 55 dealers, did not know enough about the customers. Dealers provided customer data to the company on an ad hoc basis. Mercedes did not force dealers to report this information. There was no real incentive for dealers to share information with the company.